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Actions Displays	Details Remove from selection Add to selection Title Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath. Author Dan Heath, 1973 Dan Heath, 1973- Description 291 p. ;, 22 cm. Call Number HM1033 .H43 2007 c.2 Subjects Context effects (Psychology), Contagion (Social psychology), Social psychology. Publishing New York :: Random House, 2007. Material Book